- Develop, implement and manage our social media strategy and aesthetic
- Manage and oversee social media content across all social media platforms, including Instagram, Twitter, Facebook, Pinterest, TikTok and Facebook groups
- Post across all social media channels
- Come up with creative captions and use relevant hashtags
- Design and post interactive stories to engage with audience and increase engagement
- Measure the success of every social media post, story and campaign using UTMs and other metrics
- Design posts using Canva or other design softwares
- Edit basic videos when needed (adding text, music and such)
- Monitor engagement and suggest content optimization
- Work on influencer campaigns and programs
- Generate influencer content and user content
- Conduct marketing campaigns, such as SMS and email
- Manage end-to-end photo shoots and video shoots including coordination, mood board planning, model and makeup management, props, art direction, and any other relevant tasks
- Stay up to date with latest social media best practices and technologies
- Work with the design and writing teams to ensure content is informative and appealing
- Work with graphic designers on fresh & value adding ideas
- Collaborate with Design and Product Development teams when needed.
- Qualification: Bachelor's degree or equivalent; additional education or training in social media or marketing is a plus.
- Experience: 3+ years experience in the field of marketing & social media, preferably with an e-commerce brand.
- Skills:
- Excellent time management and organizational skills Basic understanding of image editing, digital sketching, design and aesthetics.
- Excellent knowledge of Canva or another well-known design platform for social media posts.
- Excellent and impeccable English & grammar
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Social Media Manager - Islamabad, Pakistan - Professional Employers (Pvt.) Ltd.
Description
Job Responsibilities
Requirements
Location: Islamabad