Umer Malik

A highly motivated individual seeking for a platform to implement a creative and innovative mindset converting into ideas to engage the customer base and develop strategies based on current market trends.

Creative & Production ExecutiveCreative & Production Executive

Markhor Films · Full-timeMarkhor Films · Full-timeDec 2016 - Present · 5 yrs 5 mosDec 2016 - Present · 5 yrs 5 mosIslamabadIslamabad

Markhor Films is a multi-faceted in-house creative solutions provider that I joined 5 years back.
Major Clients to date:

-Wateen:
- Responsible to brainstorm and create content for B2B marketing with our in-house creative and design teams.
- Helped and designed strategies for effective reach of the content to the target audience.
- Created 4 DVC concepts for Wateen.
- Directed 4 DVCs for Wateen. 

- PTCL: 
- Worked with M&C Saatchi on digital content creation for PTCL.
- Signed a contract with PTCL as the offcial Production house for Video Making Services
for PTCL's Digital Platform.
- Directed 5 Digital commercials for PTCL.
- Edited commercial videos for PTCL.
- Managed multiple projects with different stakeholders at the same time, i-e from directors board to productions and execution of the DVCs.
- Worked directly with PTCL's marketing team on the planning and execution
of their digital content.
- Liason officer between Markhor Productions and PTCL.
- Working on new pitches and presentations for Digital Content for PTCL.

- Careem:
- Worked on the digital campaign named "Why U NO BOOK Careem"
- Made Billboards and digital material for the campaign.
- Visualized and directed a TVC for the campaign.
- Collaborated with the Careem marketing team and used Facebook
Business Manager, SEO, Google ads (reach and keyword planner),
Google trends, analytics to make digital strategy for the campaign.

- Toyota North: (DOP)
- Worked with marketing team and used consumer analytics and insights to develop marketing strategies for their services.
- Directed a Digital commercial for Toyota North.

- NUST: (DOP)
- Porduced a short documentary on NUST.

-Other Clients:
- Forward Sports, Edopia, Defence Housing Authority etc.Markhor Films is a multi-faceted in-house creative solutions provider that I joined 5 years back. Major Clients to date: -Wateen: - Responsible to brainstorm and create content for B2B marketing with our in-house creative and design teams. - Helped and designed strategies for effective reach of the content to the target audience. - Created 4 DVC concepts for Wateen. - Directed 4 DVCs for Wateen. - PTCL: - Worked with M&C Saatchi on digital content creation for PTCL. - Signed a contract with PTCL as the offcial Production house for Video Making Services for PTCL's Digital Platform. - Directed 5 Digital commercials for PTCL. - Edited commercial videos for PTCL. - Managed multiple projects with different stakeholders at the same time, i-e from directors board to productions and execution of the DVCs. - Worked directly with PTCL's marketing team on the planning and execution of their digital content. - Liason officer between Markhor Productions and PTCL. - Working on new pitches and presentations for Digital Content for PTCL. - Careem: - Worked on the digital campaign named "Why U NO BOOK Careem" - Made Billboards and digital material for the campaign. - Visualized and directed a TVC for the campaign. - Collaborated with the Careem marketing team and used Facebook Business Manager, SEO, Google ads (reach and keyword planner), Google trends, analytics to make digital strategy for the campaign. - Toyota North: (DOP) - Worked with marketing team and used consumer analytics and insights to develop marketing strategies for their services. - Directed a Digital commercial for Toyota North. - NUST: (DOP) - Porduced a short documentary on NUST. -Other Clients: - Forward Sports, Edopia, Defence Housing Authority etc.

 

Director MarketingDirector Marketing

NUST International Model United NationsNUST International Model United NationsJul 2014 - Jan 2015 · 7 mosJul 2014 - Jan 2015 · 7 mosIslamabad, PakistanIslamabad, Pakistan

Major Sponsors On-board: (Total money rasied for the event +2 million PKR)
- Telenor Easy Paisa
- Signed Easy paisa as our main event sponsor and our outreach
program sposnor for NUST.
- Made a new payment process for event registration fees through
easypaisa to direct more traffic towards the brand.
- Collaborated with Easypaisa and made a new outreach program in
which both NUST and easypaisa would go into different
univeristies and present themselves.
- Secured 1.5 million rupees from easypasisa under
sponsorship agreement.
- Express News
- Signed Express to be our Exclusive media partner for the conference.
- Scored 42 15-seconds TVC on-air spots for the event on four different
channels under Express Network.
- Print Coverage for the Event.
- Emirates
- Signed Emirates as the official Air travel sponsor, the first-ever contract
for Emirates with any university in Pakistan.
- Discounts on Air-fairs for our incoming foriegn delegates.

Creative & Production ExecutiveCreative & Production Executive

Markhor Films · Full-timeMarkhor Films · Full-timeDec 2016 - Present · 5 yrs 5 mosDec 2016 - Present · 5 yrs 5 mosIslamabadIslamabad

Markhor Films is a multi-faceted in-house creative solutions provider that I joined 5 years back.
Major Clients to date:

-Wateen:
- Responsible to brainstorm and create content for B2B marketing with our in-house creative and design teams.
- Helped and designed strategies for effective reach of the content to the target audience.
- Created 4 DVC concepts for Wateen.
- Directed 4 DVCs for Wateen. 

- PTCL: 
- Worked with M&C Saatchi on digital content creation for PTCL.
- Signed a contract with PTCL as the offcial Production house for Video Making Services
for PTCL's Digital Platform.
- Directed 5 Digital commercials for PTCL.
- Edited commercial videos for PTCL.
- Managed multiple projects with different stakeholders at the same time, i-e from directors board to productions and execution of the DVCs.
- Worked directly with PTCL's marketing team on the planning and execution
of their digital content.
- Liason officer between Markhor Productions and PTCL.
- Working on new pitches and presentations for Digital Content for PTCL.