Abdul Samad

Experience

January 2022 - Present 

Area Sales Manager • Tawakal Marketing

• Skillfully managing distribution activities in the South Region.
• Leading and coordinating a 10-member sales team.
• Handling diverse FMCG products such as cooking oil, ketchup, cheese, and milk.
• Maintaining a monthly sales target of approximately Rs 30 million, fully compliant with trade terms.
• Efficiently managing closing activities and nurturing positive relationships within the supply chain for operational smoothness.

January 2018 – December 2021

Territory Sales Manager • Fauji Foods Private Limited

• Presented the company's offerings with deep knowledge and communicated their value effectively.
• Actively generated leads and nurtured enduring client relationships.
• Managed seamless month and year-end closing processes for Distributors, ensuring financial accuracy.
• Transformed Distributors into valuable business partners through strategic negotiation.
• Enforced strict credit control following company trade terms for financial stability.
• Provided guidance and motivation, leading the team to meet assigned targets and KPIs.
• Successfully oversaw Karachi Ijtima 2019, achieving remarkable sales of over 5,000 Nurpur milk cartons in three days.
• Played a pivotal role in Hardee's nationwide cheese sales conversion.
• Achieved record-breaking monthly cheese sales of over 6 tons.

December 2012 - January 2018

Customer Sales Executive (HoReCa) • Metro-Habib Cash & Carry

• Developed and executed portfolio business plans to target both new and existing customers.
• Managed key clientele, including Kababjees, United King, Atlas Honda, and AGP.
• Established long-term professional relationships with prospective customers, ensuring their needs were met.
• Proactively address customer feedback and criticism, enhancing customer satisfaction.
• Offered guidance to customers on product handling, waste reduction, and optimal stock levels.
• Conducted analysis and generated reports using a goods management system.
• Achieved the Highest Sale Award for outstanding sales of Haleeb desi ghee products.

January 2011 - November 2012

Business Development Officer • ATS Enterprises (Distributor) 

• Met with corporate clients to drive business development initiatives.
• Successfully increased sales and revenue.
• Managed distributor relationships and primary accounts.