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  • Social Media Analyst - Islamabad - iGATE Technology

    iGATE Technology
    iGATE Technology Islamabad

    2 weeks ago

    Default job background
    Full time
    Description

    1. Data Analysis & Reporting:

    • Track and monitor key social media metrics (engagement, reach, impressions, follower growth, etc.).
    • Generate and analyze reports to assess social media performance.
    • Use analytics tools (e.g., Google Analytics, Hootsuite, Sprout Social, etc.) to gather insights.

    2. Data Collection & Analysis:

    • Conduct thorough research using various sources such as academic journals, databases, surveys, interviews, and other relevant platforms.
    • Collect both qualitative and quantitative data to address specific research questions or objectives.
    • Organize and analyze data using statistical tools or other relevant software to identify trends, patterns, and insights.

    3. Literature Review & Documentation:

    • Perform literature reviews to understand existing research in the field, summarize findings, and identify gaps in knowledge.
    • Maintain accurate records of research methodologies, data sources, and findings for future reference and reporting.
    •   Compile and organize research findings into comprehensive reports, papers, or presentations.

    4. Report Writing & Presentation:

    • Write clear, concise, and well-structured reports, research papers, or articles based on findings.
    • Present research findings to stakeholders, managers, or academic audiences in meetings, conferences, or publications.
    • Prepare visualizations, charts, graphs, and other materials to communicate research results effectively.

    5. Project Management & Coordination:

    • Manage research projects from start to finish, including planning, execution, and analysis phases.
    • Coordinate with team members or external collaborators to ensure timely and efficient completion of research tasks.
    • Ensure research projects adhere to deadlines, budgets, and organizational goals.

    6. Methodology Development:

    • Develop research methodologies and frameworks appropriate to the research objectives.
    • Ensure that research methods comply with ethical standards and best practices.
    • Adjust and refine research methods based on ongoing findings or challenges encountered during the research process.

    7. Continuous Learning & Development:

    • Stay up to date with the latest trends, research techniques, and advancements in the field of research.
    • Attend workshops, seminars, and training sessions to improve research skills and knowledge.

    Requirements

    • Bachelor's degree in Marketing, Communications, Research or a related field (or equivalent experience).
    • Proven experience (1-3 years) in social media management, research analytics.
    • Proficient in social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.) and analytics and research tools.
    • Strong understanding of social media metrics, research methodologies and KPIs.
    • Excellent communication. research and analytical skills.
    • Knowledge of SEO, content marketing, research and digital marketing trends is a plus.

    Benefits

    Fuel Allowance

    Medical Insurance

    Free Lunch Facility (In-house)

    GYM Passport (Panel Gym's Free of Cost)

    Participatory Fund

    Market Competitive Salary

    Learning & Challenging Work Environment

    Amazing Work Culture

    Paid Time off

    Group Life Insurance

    Gratuity

    Maternity Leaves and many more


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