
Hifza Mushtaq
Amazon FBA Expert | PPC strategist
Technology / Internet
Services offered
Detail-oriented and systematic Amazon Account Manager with 2+ years of experience supporting e-commerce brands, managing product data accuracy, optimizing listings, and driving conversion growth across multiple e commerce platforms. Proven ability to analyze performance metrics, conduct competitor research, collaborate cross-functionally, and maintain stable marketplace operations. Strong analytical mindset with hands-on experience in SEO, product content optimization, data analysis, and structured reporting — directly transferable to Amazon Private Label account management.
Approximate rate: USD$ 50 per hour
Experience
- Managed and optimized 30-60 SKUs across Amazon Seller Central and supporting e-commerce platforms, ensuring product data accuracy, catalog health, and consistent brand presentation.
- Optimized Amazon product titles, bullet points, descriptions, backend attributes, and visual guidelines to improve discoverability, conversion rate, and listing compliance.
- Conducted market and competitor research to identify keyword gaps, pricing trends, positioning opportunities, and content improvements aligned with Amazon ranking factors
- Designed and evaluated A/B test concepts for listing content structure, headlines, images, and messaging, interpreting results to improve conversion and engagement.
- Maintained structured documentation, SOPs, and change logs using Google Sheets and Docs to track listing updates and communicate clear tasks to content, design, and PPC teams.
- Analyzed account and listing performance using Amazon-style reporting frameworks, along with Google Analytics, converting data insights into actionable optimization strategies.
- Applied AI tools for keyword research, content ideation, competitor benchmarking, and optimization planning to improve efficiency and decision-making
- Conducted comprehensive account audits, identifying compliance gaps, listing issues, Buy Box risk, and operational bottlenecks that limited growth.
Education
BSIT UNIVERSITY OF SINDH, JAMSHORO
Bachelor of information Technology
GPA: 3.57/4.0
2020 - 2024