Asad Haye

I have over ten years of experience leading and scaling digital businesses across eCommerce, marketing, and technology. I founded Shahana Collection, a UK–Pakistan cross-border fashion brand, and previously established the eCommerce division at Saleem Fabrics, achieving 30M PKR in monthly revenue. My expertise spans digital operations, AI-enabled automation, web and mobile app development (Next.js, Node, Firebase), and growth strategy for emerging brands. I thrive at the intersection of commerce, creativity, and code — helping businesses scale efficiently and sustainably.

I hold a Master’s degree in Marketing, which laid the foundation for my strategic and analytical approach to business growth. Over the years, I’ve complemented this academic grounding with hands-on experience in digital operations and eCommerce leadership. In parallel, I’ve evolved into a self-taught full-stack developer, skilled in Next.js, TypeScript, and Firebase, building scalable AI-powered applications. My learning philosophy blends marketing strategy with technology execution — enabling me to design data-driven, user-centric digital systems.